Energy drinks company Red Bull was sued in 2014 for its slogan Red Bull gives you wings. Extenze is not intended to diagnose, treat, cure, or prevent any disease.". Marketing of the product claimed that it helped ward off harmful bacteria and germs, preventing everyday ailments like the flu and common cold. Rumor: Beyonce faked her pregnancy. The phone call awoke Pras Michl in the middle of a spring night in 2017. Ethics are an important aspect of marketing and truth in advertising. In an attempt to recover from the PR disaster, Tesco ran a two-page spread in national newspapers with the headline "What burgers have taught us.". Needless to say, the case was not good PR for New Balance. Thats when the Center for Science in the Public Interest got involved. Taco Bell was vindicated and the lawsuit was withdrawn in April 2011, according to Associated Press. Taco Bell was vindicated and the lawsuit was withdrawn in April 2011, emissions tests on its diesel cars in the US for the past seven years, sued in 2014 for its slogan "Red Bull gives you wings. The two biggest fantasy sports companies were ordered to pay $6 million each in 2016 to settle multiple false advertising lawsuits, Fortune reported. In advertising, there's a big difference between pushing the truth and making false claims. Many companies use scientific claims to make their products seem more appealing. The suit alleged that the franchise had been tricking its consumers into thinking its products were of a higher grade than they actually were. LOreals claims are a classic example of how health-based brands often exaggerate or actively lie about their products abilities. In 2001, the Korean Ministry of Construction and Transportation had uncovered the misrepresentation, which, for some models, overstated horsepower by 10%. Eclipse gum claimed in its ads that its new ingredient, magnolia bark extract, had germ-killing properties. Everything to Know About False Advertising [With Examples] - Brid.TV Wal-Mart agreed to pay more than $66,000 in fines, after over-charging customers from 117 stores in New York for Coca-Cola. The supermarket had been caughtselling beef contaminated with horse meat in some of its burgers and ready meals. Uber was forced to pay $20 million to settle. Back in 2010, Kellogg erroneously claimed that Rice Krispies had "immune-boosting properties," allegedly because of the antioxidants, vitamins and minerals that the breakfast cereal was fortified with.