Sociology of Culture: Concepts Involved in Sociology of Culture Generalising our cultural assumptions to the practices of others can be offensive or even hostile. Edited: Ethnocentrism is particularly dangerous when traveling to other parts of the world other than your own. The second thing is the out groups are scaled and rated with some pre-conceptual things like in groups Language, culture, behaviour, practices and religions. So the Europeans wanted to civilize those primitive colony and develop them with modern technology. An authoritarian personality tends to be more ethnocentric. The cultural relativism perspective involves a consideration of the values, practices, or norms of people in their cultural context. Ethnocentrism in the Movie "Crash" Free Essay Example - StudyMoose Cultural Relativism Definition and Examples - ThoughtCo (PDF) Ethnocentrism - ResearchGate Consider the following real lie examples that illustrate how ethnocentrism affects our perception, behaviour, and judgements in everyday life. What is ethnocentrism and Xenocentrism with examples? When I will wear it, how I will tie it. Ethnocentrism is the belief that our own ethnic group is different from, and in some way superior to, other ethnic groups. One strong, powerful, independent Muslim woman stood up to her school, and the rest of the ethnocentric world to fight for her right of religious freedom. Basically, its the idea that ones culture is the main standard that other cultures should be measured by. Scholars believe this term was coined by Polish sociologist Ludwig Gumplowicz in the 19th century, although alternate theories suggest that he only popularized the concept as opposed to inventing it.